The Instagram Stories - Social Media News

Today we talk about TikTok partnering with Cameo, Meta testing a premium subscription for Instagram, some features of Edits you might not know about, plus the YouTube team makes a way to like all your comments at once, and explains how to get insights to share with brands for partnerships.

Links:

TikTok Partners with Cameo to Unlock New Monetization Opportunities for Creators (TikTok)

Meta starts testing a premium subscription on Instagram (TechCrunch)

Edits app features (Instagram)

YouTube Comments to ❤️, Gifts & Jewels in More Markets, Effect Maker, and More! (YouTube)

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Today the Head of Instagram answers questions like - which is more important - likes or saves? Do I have to post Reels to grow on Instagram? Is it ok to not reply to comments? Should I delete a post if it tanks?

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It's frustrating when people drop off watching your videos. However, there are some steps you can take to help address that. Also Meta has lost 2 landmark legal battles and the YouTube team changes BrandConnect to YouTube Creator Partnerships and I do Wednesday Waffle.

Links:

Meta: Meta misled users about its products’ safety, jury decides (The Verge)

Meta: Meta and YouTube found negligent in landmark social media addiction case (The Verge)

Instagram: Instagram and Facebook are about to be filled with affiliate content (The Verge)

Instagram: How you can use Insights to understand content performance and improve content strategy (Instagram)

YouTube: BrandConnect is now YouTube Creator Partnerships, Affiliate Program Eligibility Expansion, and more! (YouTube)

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The Instagram team just added the ability to re-order the slides in a carousel post! This is long overdue but nice to see.

Today on the show, the Head of Instagram answers questions about longer Reels getting reach, posting Instagram content to Threads to help growth on Instagram, and if Stories about new posts get suppressed.

Links:

Instagram: Re-order slides in a carousel post! (Instagram)

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Instagram adds the ability to pause Reels, the ability to change your voice in a voice memo, removes End-to-End Encryption from DMs, and we discuss if scheduling posts hurts your reach, along with a new Meta AI feature that's actually worth your time.

Instagram: Pause a Reel by Tapping On It (Instagram)

Instagram: Removing End-to-End Encryption (Instagram)

Instagram: Does Scheduling a Post Hurt Your Reach? No. (Instagram)

Podcast: AI News You Should Know About (Podlink)

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