RELOAD: How Design Thinking Helped an Olympic Athlete Create Breakthrough Performance with John Coyle
Welcome to the What's Next! Podcast with Tiffani Bova. This week, I’m looking back to a great conversion I had with Olympic silver medalist John Coyle. Known as “The Time Guy,” John is a thought leader in the field of chronoception—the study of how humans process time— and one of the world's leading experts in Design Thinking. A graduate of Stanford University’s Product Design Program and a Kellogg MBA, John is an NBC sports analyst, two-time TEDx presenter and sought-after keynote speaker. His presentations combine the data and analytics of a professor with the inspired storytelling of an Olympic athlete. He is also a best-selling author of two books, Design For Strengths: Applying Design Thinking to Individual and Team Strengths and The Art of Really Living Manifesto. As a speaker and an author, his talent is in weaving facts, examples, and intellectual principles into engaging stories that leave you with actionable ideas. THIS EPISODE IS PERFECT FOR… anyone interested in design thinking, optimizing for their strength and maximizing their time to make major breakthroughs. TODAY’S MAIN MESSAGE… John shares his experiences as an Olympian, an innovator, and a world-class “design-thinker.” His personal experiences, metaphors, and practical guidelines serve as a roadmap for innovation and leaning into your strengths as opposed to trying to solve “weaknesses.” He also shares how design thinking can seep into and affect other parts of your life and career to achieve breakthrough performances and create more meaning. WHAT I LOVE MOST… John’s great and illustrative anecdotes that help anyone focus on design thinking, solving the right problems, and learning how to lean into your strengths as opposed to solving for your non-strengths. Running Time: 35:55 Subscribe on iTunes Find Tiffani Online: LinkedIn Facebook X Find John Online: Website LinkedIn John’s Books: Design For Strengths The Art of Really Living Manifesto
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RELOAD: Doing Good, Embracing Discomfort, and the Final Marketing Frontier with Cindy Gallop
Welcome to the What's Next! Podcast with Tiffani Bova. This week I’m bringing back an episode with the wonderful Cindy Gallop. Cindy has over 30 years of experience in brand-building, marketing, and advertising. Cindy took a risk when she entered advertising, and she hasn’t stopped taking them since. In 1998 she moved from the UK to New York and began building one of the fastest-growing agencies in Europe’s US branch, the New York office of Bartle Bogle Hegarty (BBH). Four years later, BBH US was named Ad Week’s Eastern Agency of the Year, and in 2003 Cindy was named Advertising Woman of the Year. In 2005 she resigned as Chairman of BBH to pursue other projects. She continues to work in advertising and marketing, but is also tending to other fascinating projects of her own as well. At TED 2009, she launched MakeLoveNotPorn, she is the founder and CEO of IfWeRanTheWorld, a co-action software that enables brands to implement the business model of the future: Shared Values + Shared Action = Shared Profit (financial and social). THIS EPISODE IS PERFECT FOR… marketers and anyone on a mission to bring more diversity to their organization and brand, and those interested in learning more about the final marketing frontier! TODAY’S MAIN MESSAGE… Cindy Gallop takes us on a journey through the history of advertising and how we can be more mindful of inclusion and being more diverse moving forward. She also tackles the uncomfortable but necessary topics we simply aren’t addressing and the importance of the final marketing (in her mind) frontier: sex. Cindy is fearless and thoughtful on the topic and presents compelling evidence on the importance of being more willing to take risks when it comes to advertising and sex. WHAT I LOVE MOST… Cindy opens up a dialogue that will make us uncomfortable and get us thinking about all of the opportunities yet to be explored in marketing, as well as thinking critically from a health and wellness perspective. Running time: 34:43 Subscribe on iTunes Find Tiffani Online: LinkedIn Facebook X Find Cindy Online: LinkedIn Facebook Cindy’s Websites: Cindy's Website Make Love Not Porn Cindy's TED Talk
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The Science of Big Goals with Caroline Adams Miller
Welcome to the What's Next! Podcast with Tiffani Bova. I have the honor and pleasure of welcoming Caroline Adams Miller to the show today. For over three decades, Caroline has been a pioneer with her groundbreaking work in the science of goal setting, grit, happiness, and success. She is recognized as one of the world’s leading optimistic psychology experts. She is the author of nine books but we’re here to discuss her most recent book, Big Goals. THIS EPISODE IS PERFECT FOR… anyone who wants to set bigger, more meaningful goals and follow through with success. TODAY'S MAIN MESSAGE… most people approach goal setting the wrong way—relying on outdated methods, setting goals that are too small, or giving up too soon. Caroline Adams Miller shares why the science of goal setting is crucial for success and proposes new strategies to push past mediocrity and create a more fulfilling life. KEY TAKEAWAYS: Meaningful goals should challenge you and push you outside your comfort zone. The best goals align with what you won’t regret pursuing later in life. Learning goals require patience and time, while performance goals demand high standards of excellence. Who you surround yourself with can determine your success—seek out supporters, not frenemies. Goal-setting isn’t about quick wins; it’s about creating long-term strategies for success. WHAT I LOVE MOST…Caroline’s insight that true goal setting isn’t just about ambition—it’s about meaning. The goals that truly change our lives are the ones that challenge us, push us forward, and align with what we’ll be proud of in the long run. Running Time: 25:53 Subscribe on iTunes Find Tiffani Online: LinkedIn Facebook X Find Caroline Online: LinkedIn Caroline’s Book: Big Goals: The Science of Setting Them, Achieving Them, and Creating Your Best Life
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RELOAD: Growth Is a Decision with Daniel Marcos
Welcome to the What's Next! Podcast with Tiffani Bova. This week I’m reflecting on a conversation I had with Daniel Marcos. Daniel is a Co-Founder and the CEO of Gazelles Growth Institute, an online executive education company for C-level executives at fast-growing firms. Daniel is also the Co-Founder of Inflection (Gazelles Mexico division), a keynote speaker, and CEO-Coach. Across all these efforts, his goal is to help 1 million entrepreneurs scale their companies faster and with “less drama.” Daniel is also an ambassador for Singularity University in Austin, TX and he co-authored the book Start-Up to Scale-Up. THIS EPISODE IS PERFECT FOR… entrepreneurs interested in starting a company and small and mid-size businesses looking to grow and scale successfully. TODAY’S MAIN MESSAGE… growth is not easy. It does not come without sacrifice. It’s important to make the decision to grow after careful consideration. More companies have died from excessive opportunities than the lack thereof, so it behooves leaders and organizations to set their objectives thoughtfully, be disciplined, and scale their mindset adequately. Daniel breaks down the 4 main stages of growth and the biggest challenges to be found in each. WHAT I LOVE MOST… speaking with anyone who is maniacally focused on growth and can get us thinking critically and intentionally about growth, scaling, and continued success. Running time: 34:47 Subscribe on iTunes Find Tiffani Online: LinkedIn Facebook X Find Daniel Online: LinkedIn Instagram Growth Institute Website: Growth Institute Daniel’s Book: Start-Up to Scale-Up
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The Triple Fit Sales Strategy with Christoph Senn
Welcome to the What's Next! Podcast with Tiffani Bova. I have the honor and pleasure of welcoming Christoph Senn to the show today. Christoph is an adjunct professor of marketing at INSEAD, one of the world's leading and largest graduate business schools. He's joining us today from Switzerland - it’s always great to have the international flavor to the show. He is Codirector of INSEAD Marketing & Sales Excellence Initiative, amongst many other things, and an advisor to some of the largest companies in the world. He has a book out that joined the great ones that I enjoyed reading at the end of 2024 called Triple Fit Strategy. THIS EPISODE IS PERFECT FOR… anyone looking to build stronger customer relationships and drive growth through a more strategic approach to sales. TODAY’S MAIN MESSAGE… traditional sales approaches focus on pitching products, but real growth comes from understanding and aligning with your customer’s strategy. Christoph introduces the "Triple Fit Strategy," a framework that moves beyond transactional selling to create long-term, mutually beneficial relationships. KEY TAKEAWAYS: Building strong customer relationships requires aligning with their strategy, not just selling a product. Shifting from transactional selling to strategic collaboration drives long-term business growth. Understanding what truly matters to your customer creates more meaningful and effective engagements. A broader perspective on value can make negotiations less about price and more about partnership. Sales teams that focus on customer success are more likely to drive sustainable results. WHAT I LOVE MOST… Christoph’s perspective on treating customers as if you were part of the same company. When you align with their priorities and think beyond your own product, you open the door to real partnership and long-term success. Running Time: 24:59 Subscribe on iTunes Find Tiffani Online: LinkedIn Facebook X Find Christoph Online: LinkedIn Christoph’s Book: Triple Fit Strategy: How to Build Lasting Customer Relationships and Boost Growth
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have inspired me. Whether I am preparing for a keynote speech or writing for publications such as Harvard Business Review and Huffington Post, these are my go-to people. My goal with the What’s Next! podcast is to keep you thinking and to challenge you to think about What’s Next!
Colombia