Augmented Reality, Investment Trends & Spatial Computing with Ray Kallmeyer
Welcome to Season 2 of the Exponential Growth Podcast! We’re kicking off the new season with a powerhouse episode with Ray Kallmeyer, CEO of Enklu, that dives deep into the technologies shaping our future. Hosted by David Olivencia, this episode sets the tone for what's to come: Insightful conversations with innovators leading exponential change.Episode Summary - From Gaming to AR Innovation Ray Kallmeyer, CEO of Enklu, shares his personal journey from programming and gaming to leading in the spatial computing space. His passion was ignited from childhood and shaped by a pivotal life revelation that redefined his purpose and career trajectory.- Power of Spatial Computing Ray highlights augmented reality (AR) and spatial computing as the next wave of digital evolution, distinguishing it from virtual reality (VR). AR integrates digital overlays into the real world, promising to replace smartphones with smart glasses and transform everyday interactions.- The Economic Gap in AR A critical insight discussed is the economic bottleneck in AR content creation. Unlike gaming, which can justify million-dollar budgets, most AR use cases need low-cost, scalable content creation—something generative AI and platforms like Enklu are solving.- Building the AR Ecosystem with Enklu Enklu acts as the “Roblox of AR,” providing tools to build, publish, and monetize AR content. Their product, “Verses,” are interactive AR environments being deployed globally in venues like malls, amusement centers, and even rural towns.- Immersive Social Experiences Unlike VR, Enklu’s AR experiences are social and physical, allowing real-time interaction in shared spaces. Experiences like Deeproot Garden and Primal Ranch mix storytelling with education and thrill, appealing to a broad age range.- Global Growth and Accessibility Enklu is expanding across the US and internationally with installations in places like Chicago, Mexico City, Ireland, and the Bahamas. These family-friendly locations offer high repeat and referral value due to their immersive, novel experiences.- Smart Glasses: The Future Hardware The podcast dives into hardware innovation from Meta, Snap, and Apple. Smart glasses are becoming discreet and powerful, allowing at-home AR experiences that mimic in-person installations.- Investment Trends in Spatial Computing Ray emphasizes investing in generative AI, creator marketplaces, and infrastructure for AR. Platforms that bridge creators and consumers, like app stores once did for smartphones, hold major potential.Subscribe now & don’t miss a single episode this season!Be part of the movement. Stay ahead of the curve. Embrace exponential growth.
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