How Long It Really Takes To Win A Deal in 2025, Why You Have To Diversify Your Marketing, The 'One-Click' Future of Marketing, Is Black Hat Seo Back for AI?, Is GEO actually different from SEO?
In episode #2965, Eric Siu and Neil Patel discuss the intricacies of sales cycles, particularly in the context of conferences, emphasizing the importance of consistent follow-up. They explore how AI is shaping marketing trends, the promise of one-click marketing, and the risks of black hat SEO, stressing the value of long-term strategy. The episode concludes with insights on the evolving role of AI in search optimization.
Note: This episode is virtually recorded. Audio quality is reduced compared to typical episodes.
TIME-STAMPED SHOW NOTES
(00:00) Understanding Conference Sales Cycles
(02:58) The Importance of Follow-Up in Sales
(06:00) Navigating Marketing Trends and AI Impact
(09:05) The Future of One-Click Marketing
(12:04) Exploring Black Hat SEO and Long-Term Strategies
(20:06) The Evolution of Search and AI Optimization
Prefer single topic episodes? Head over to our YouTube channel.
To suggest a topic, go to https://www.marketingschool.io.
For more content from Eric and Neil, check out Eric’s Leveling Up with Eric Siu YouTube channel and Neil’s Neil Patel YouTube channel.
Connect with Us:
Single Grain << Eric's ad agency
NP Digital << Neil’s ad agency
X @neilpatel, @ericosiu
Instagram @neilpatel, @ericosiu
Drop Us a Review If You Enjoyed the Episode!
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26:48
It Really Does Take 10 Years To Build A Brand, Are Most CEOs On A Rampage Right Now?, Shopify Is Making E-Commerce Sites A Relic?
In episode #2964, Eric Siu and Neil Patel discuss the value of events for networking, balancing work and family, and how CEOs adapt during tough times. They share travel experiences, reflect on leadership cycles, and explore the future of e-commerce and websites.
Note: This episode was recorded while traveling. Audio quality may be lower than our usual standards.
TIME-STAMPED SHOW NOTES
(00:00) The Value of Free Events and Networking
(03:01) Balancing Work and Family Life
(06:04) Traveling and Personal Experiences
(09:02) CEO Mindset: Rampage and Efficiency
(12:02) Cycles of Strength and Weakness
(15:07) The Future of E-commerce and Websites
Prefer single topic episodes? Head over to our YouTube channel.
To suggest a topic, go to https://www.marketingschool.io.
For more content from Eric and Neil, check out Eric’s Leveling Up with Eric Siu YouTube channel and Neil’s Neil Patel YouTube channel.
Connect with Us:
Single Grain << Eric's ad agency
NP Digital << Neil’s ad agency
X @neilpatel, @ericosiu
Instagram @neilpatel, @ericosiu
Drop Us a Review If You Enjoyed the Episode!
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22:19
Apple Rebrands Search Ads As Apple Ads, Why We are Integrating QR Codes In Our Marketing Content, Why Being CEO Is The Worst Job
In episode #2963, Eric Siu and Neil Patel discuss Apple's shift to ads, the effectiveness of QR codes, and the challenges CEOs face. They also cover navigating business challenges and the cyclical nature of business resilience.
Note: This episode was recorded while traveling. Audio quality may be lower than our usual standards.
TIME-STAMPED SHOW NOTES
(00:00) Apple's Shift to Ads
(02:55) The Power of QR Codes in Marketing
(06:00) The Challenges of Being a CEO
(09:09) Navigating Business Challenges
(12:04) The Cycle of Business Resilience
Prefer single topic episodes? Head over to our YouTube channel.
To suggest a topic, go to https://www.marketingschool.io.
For more content from Eric and Neil, check out Eric’s Leveling Up with Eric Siu YouTube channel and Neil’s Neil Patel YouTube channel.
Connect with Us:
Single Grain << Eric's ad agency
NP Digital << Neil’s ad agency
X @neilpatel, @ericosiu
Instagram @neilpatel, @ericosiu
Drop Us a Review If You Enjoyed the Episode!
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20:50
How We Buy Attention, Why I Never Try To Go For Multi-Million Dollar Deals, CEOs Are Choosing More AI, Less Jobs
In episode #2962, Eric Siu and Neil Patel discuss buying attention in digital marketing, the evolution of personal branding, and the growing role of AI. They highlight the risks of algorithm changes and the need to combine human insight with AI to drive business efficiencies.
Note: This episode was recorded while traveling. Audio quality may be lower than our usual standards.
TIME-STAMPED SHOW NOTES
(00:00) Buying Attention in the Digital Age
(03:26) The Evolution of Personal Branding
(11:22) AI: Overhyped or Underestimated?
(17:52) Driving Efficiencies with AI
Prefer single topic episodes? Head over to our YouTube channel.
To suggest a topic, go to https://www.marketingschool.io.
For more content from Eric and Neil, check out Eric’s Leveling Up with Eric Siu YouTube channel and Neil’s Neil Patel YouTube channel.
Connect with Us:
Single Grain << Eric's ad agency
NP Digital << Neil’s ad agency
X @neilpatel, @ericosiu
Instagram @neilpatel, @ericosiu
Drop Us a Review If You Enjoyed the Episode!
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27:23
Everything Is Down - Here's How Our Businesses Are Being Impacted And What We Are Doing.. Why We Network With Our Competitors
In episode #2961, Eric Siu and Neil Patel highlight the power of networking, long-term relationships, and adapting to market changes. They also discuss tariffs, building support networks, and collaborating with competitors.
Note: This episode was recorded while traveling. Audio quality may be lower than our usual standards.
TIME-STAMPED SHOW NOTES
(00:00) Networking Opportunities at Events
(02:48) The Importance of Long-Term Relationships
(06:12) Navigating Business Challenges
(09:03) Understanding Market Dynamics
(12:02) The Impact of Tariffs and Trade
(14:59) Building a Supportive Network
(18:07) Collaboration Over Competition
Prefer single topic episodes? Head over to our YouTube channel.
To suggest a topic, go to https://www.marketingschool.io.
For more content from Eric and Neil, check out Eric’s Leveling Up with Eric Siu YouTube channel and Neil’s Neil Patel YouTube channel.
Connect with Us:
Single Grain << Eric's ad agency
NP Digital << Neil’s ad agency
X @neilpatel, @ericosiu
Instagram @neilpatel, @ericosiu
Drop Us a Review If You Enjoyed the Episode!
Acerca de Marketing School - Digital Marketing and Online Marketing Tips
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.
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