Harvard Innovation Labs: Startups & Entrepreneurship

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Find out why it can be twice as important to get your Go-to-Market right, even if you've engineered a great product. Get to understand the strategic and tactical frameworks needed to enter a market and occupy a dominant position. Learn how to develop your "brand essence" and integrate other key marketing assets so that you can pursue an impactful sales and marketing approach.Uploaded 03-01-13Learn more about the Harvard Innovation Lab at http://i-lab.harvard.edu/ and follow us on Twitter at http://twitter.com/innovationlab and like us on Facebook at https://www.facebook.com/harvardinnovationlab Learn more about your ad choices. Visit megaphone.fm/adchoices
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The Harvard Innovation Lab was opened on November 18, 2011. During our celebration, Joseph B. Lassiter III, Senator John Heinz Professor of Management Practice in Environmental Management, and Faculty Chair, Harvard Innovation Lab, Dean Nitin Nohria, Harvard Business School, President Drew Faust, Harvard University, and Mayor Thomas M. Menino, City of Boston, spoke and welcomed the i-lab as a new and innovative initiative that fosters team-based and entrepreneurial activities and deepens interactions among Harvard students, faculty, entrepreneurs, and members of the Allston and Greater Boston community.Uploaded 28-03-12Learn more about the i-lab at http://i-lab.harvard.edu Learn more about your ad choices. Visit megaphone.fm/adchoices
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Laura Carpenter's company, Abridge News, makes it easier for people to explore a range of opinions on a current news topic. The idea behind the multiple opinions, Carpenter says, is engaging with what she calls the “empathy problem” in contemporary discourse.Uploaded 11-06-18Learn more about your ad choices. Visit megaphone.fm/adchoices
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