Social Media Marketing Podcast

Want more leads from YouTube Shorts? Wondering how to create YouTube Shorts that get more than a thousand views? I interview John Scott to discover techniques to produce YouTube Shorts that people will watch, rewatch, and share.
What Marketers Need to Know About the Shorts Feed
The Audio-Visual-Text Hook Framework
Curiosity Loops
Obstacle + Solution Storytelling

Guest: John Scott | Show Notes: socialmediaexaminer.com/719

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Are you producing YouTube content but failing to gain traction? I interview Liron Segev to learn, which new YouTube tools and features can help you get more attention and build better relationships on YouTube.
New Content Tools: Add Motion for YouTube Shorts, Re-Imagine, Add Object, and AI-Powered Effect Maker
Voice Replies for Comments
YouTube’s Creator Partnerships Platform Powered by Gemini

Guest: Liron Segev | Show Notes: socialmediaexaminer.com/718

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Wonder how others consistently engineer short-form videos that get watched, shared, and remembered? I interview Hilary Billings to learn how to leverage three psychological principles that make people stop scrolling to watch short-form videos.
How to Apply the Science of Attention to Your Short-Form Video Strategy
Connection: The Two-Fold Foundation
Reputation: The Authenticity Formula
Emotion: The Engine That Makes Content Spread
How to Develop Each Short-Form Video

Guest: Hilary Billings | Show Notes: socialmediaexaminer.com/717

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See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Looking for new ways to make Instagram work for your brand? I interview Chelsea Peitz to discover how to use caption links, profile grid customization, custom sticker tools, and major Edits app improvements for marketing.
Instagram Post Caption Links
Instagram Profile Grid Customization and Editable Thumbnails
Instagram Sticker Tools For Custom Branding
Instagram Edits App Tool & Feature Updates

Guest: Chelsea Peitz | Show Notes: socialmediaexaminer.com/716

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Are your conversion rates falling along with the size of your email list? I interview Jay Schwedelson to learn how to grow your database and drive more sales in 2026.
Why Getting Conversions Is Harder Than Ever
4 Ways to Grow Your Email Database
How to Fix What's Broken on Your Landing Pages
How to Optimize Your Post-Conversion Thank You Page for Additional Conversions
How to Use One-Click Actions to Protect Your Email Deliverability

Guest: Jay Schwedelson | Show Notes: socialmediaexaminer.com/715

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See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.