Rehash

• The BBL

  In 2021, a flight to Atlanta was delayed for two hours to accomodate for 24 wheelchair-bound women who had just received a little procedure known as the Brazilian Butt Lift (BBL). This was not an isolated incident. In the mid-2010s, the number of luteal fat grafting (BBL) procedures increased by 103 percent, as did BBL-related deaths. It was ass-mageddon. So, in this episode, Hannah and Maia trace the history of the BBL back to its very sketchy origins in Brazil under the purview of superstar plastic surgeon Ivo Pitanguy and a prominent eugenicist named Renato Kehl, and the impact that the country’s national mythology has had on the prevalence of the BBL today. From Miss BumBum contests, to Kim K’s reality TV butt X-ray, to Antony Bumba’s viral parodies of the BBL on TikTok, how exactly did we arrive at a culture where lives are risked for the sake of having a large dumpy? Tune in to find out. Support us on Patreon and get juicy bonus content:⁠https://www.patreon.com/rehashpodcast⁠Intro and outro song by our talented friend Ian Mills:⁠https://linktr.ee/ianmillsmusicSOURCES:Carmen Alvaro Jarrín, The biopolitics of beauty: Cosmetic citizenship and affective capital in Brazil,” College of the Holy Cross (2017). Cansancao et al, ““Brazilian Butt Lift” Performed by BoardCertified Brazilian Plastic Surgeons: Reports of an Expert Opinion Survey,” Plast Reconstr Surg, 144(3) (2019). Dara Greenwood, “The BBL Bubble: How Social Media Fuels Body Modification,” Psychology Today (2021). Rebecca Jennings, “The $5,000 quest for the perfect butt,” Vox (2021). Banseka Kayembe, “Are we witnessing the end of the BBL era?” I-D (2021). Daniel F. Silva, “The hidden anti-Black history of Brazilian butt lifts,” Washington Post (2022). Mimi Thi Nguyen, The Promise of Beauty, Duke University Press (2024).Our Sponsors:* Check out Mood and use our code REHASH for a great deal: https://mood.comAdvertising Inquiries: https://redcircle.com/brands

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• Baby Botox

  People have been trying to reverse the effects of aging since ancient times, and bored rich people have been trying to live forever since, well…forever. But historically the practice has been targeted to people who are actually “aged.” So how did we go from Jane Fonda selling us miracle creams, to retinols marketed towards actual children? As the anti-aging “cosmeceuticals” market explodes before our very eyes, children overrun our locals Sephoras, and millionaires inject litres of their progeny’s blood - it seems the beauty industry has tapped into our collective, all-consuming fear of death, and exploited it to the very last drop. In this episode, Hannah and Maia discuss the emergence of cosmeceuticals and anti-aging “prejuvenation” procedures (preventative botox, morning shed routines, and the retinol epidemic), and their dastardly effects on the human psyche. Tangents include: neighbourly etiquette, Canadian pride, and crying in public. Support us on Patreon and get juicy bonus content:⁠https://www.patreon.com/rehashpodcast⁠Intro and outro song by our talented friend Ian Mills:⁠https://linktr.ee/ianmillsmusicSOURCES:Charlotte Cripps, “The rise of the skincare tweens: How retinol serums and eye creams took over childhood,” The Independent (2025). Haykal et al, “Prejuvenation: The Global New Anti-Aging Trend,” Aesthetic Surgery Journal Open Forum (2023).Katie Kilkenny, “How Anti-Aging Cosmetics Took Over the Beauty World,” PS Mag (2017).Lauren McCarthy, “Zoom Face is Real - Here’s How to Fight It,” Nylon (2021). Stefan Odenbach-Wanner, “The Biohacking-Code: An Eternal Pursuit of Perfection - The Myth About Living Forever?! From the Fine Line of Self-Optimization to Self-Destruction,” in Innovations in Healthcare and Outcome Measurement: New Approaches for a Healthy Lifestyle, Springer, (2025). Sarah Radin, “The ‘Sephora kids’ aren’t going anywhere,” Vogue Business (2025). Orianna Royle, “Tech billionaire who spends $2 million a year to look young is now swapping blood with his 17-year-old son and 70-year-old father,” Fortune (2023). Danielle Sinay, “Leave TikTok’s ‘Morning Shed’ Trend Alone,” Glamour (2024). Sarah Spruch-Feiner, “Glossy Pop Newsletter: How TikTok democratized retinol,” Glossy (2022). Lauren Valenti, “Why Preventative Botox Injections Could Be Aging You,” Vogue (2025).Our Sponsors:* Check out Mood and use our code REHASH for a great deal: https://mood.comAdvertising Inquiries: https://redcircle.com/brands

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• Kibbe Body Types

  From the man who introduced self love, and even “love itself,” to the beauty and fashion industries, David Kibbe, comes a scale which can determine the very essence of a person using the scientific measurements of “bones big, bones small.” The Kibbe Body Type test came about during the self-help era of the 1980s, but has found new life online, as people rush to sort themselves into arbitrary physical categories. Is Kibbe water for lost souls wandering through the late capitalist desert, or simply a mirage, revealing how little we trust ourselves today? Tangents include: Mrs. Incredible’s Kibbe body type, Marlon Brando smashing every eligible bachelor in Hollywood, and the worst episode of Sex and the City. Support us on Patreon and get juicy bonus content:⁠https://www.patreon.com/rehashpodcast⁠Intro and outro song by our talented friend Ian Mills:⁠https://linktr.ee/ianmillsmusicOur Sponsors:* Check out Mood and use our code REHASH for a great deal: https://mood.comAdvertising Inquiries: https://redcircle.com/brands

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• Looksmaxxing

  Beauty is not in the eye of the beholder, but rather in the eyes of 500 sl*ts who hold all society’s power and privileges. At least, according to incels. In this episode, Hannah and Maia revisit the loneliest, angriest corners of the internet to explore “looksmaxxing” - a hot wheels-style rebrand of the “glow up”, replete with internet jargon and pseudo-science and a brand new name to make it palatable for men. Birthed deep in the forums of PUAhate, Sluthate, and 4chan, looksmaxxing began as a way for incels to optimize their looks and ascend their social status. But now, it’s everywhere. The looksmax subreddit is rife with people of all genders commenting stuff like “you’re beautiful love <3” and naturally occurring TikTok Chads making a living as “looksmaxxing influencers”. What the hell happened here, and why? Tangents include: Maia seeing Addison Rae on the street, and Hannah and Maia being really annoying during DND. Support us on Patreon and get juicy bonus content:⁠https://www.patreon.com/rehashpodcast⁠Intro and outro song by our talented friend Ian Mills:⁠https://linktr.ee/ianmillsmusicSOURCES:Joseph Bernstein, “Young Men Seek Answers to an Age-Old Question: How to Be Hot,” The New York Times (2023). Megan Day, “How Manosphere Content Placates Disenfranchised Men,” Jacobin (2025). Riley Farrell, Inside looksmaxxing, the extreme cosmetic social media trend,” BBC (2024).Sarah Held, “incels://cheeks/jaws: On fragile masculinity, fatal body ideals, homophobic homoeroticism and National Socialist aesthetics revisited,” Fashion, Style & Popular Culture, vol. 10 (2022). Alice Hines, “How Many Bones Would You Break to Get Laid? “Incels” are going under the knife to reshape their faces, and their dating prospects,” The Cut (2019). John Mercer and Clarissa Smith, “Aspirational Bodies: Health, Fitness and the Body Project,” in Sexualised Masculinity: Men’s Bodies in 21st Century Media Culture, Taylor & Francis (2025). Our Sponsors:* Check out Mood and use our code REHASH for a great deal: https://mood.comAdvertising Inquiries: https://redcircle.com/brands

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• Skinnytok

  Liv Schmidt is a 24-year-old “health and wellness” coach who puts a populist spin on pro-ana content! She’s loud, rude, and ready to take our feeds by storm one almond at a time. Schmidt’s “skinnytok” movement wasn’t built in a day - she is in fact only a messenger for the larger trend of online diet culture that has resurfaced in the past couple years. In a time where Ozempic ads line the subways, Lana Del Rey stans host parties celebrating her new waifish figure, and friends at the dinner table nonchalantly profess their desire to lose weight - one must wonder how exactly it came to this. In this episode, Hannah and Maia ask, when and why did we all stop pretending to be thinking about anything other than one thing: skinny? Tangents include: Hannah being two small people inside a big tweed coat, and Maia’s peanut butter coated bedtime banana.Support us on Patreon and get juicy bonus content:⁠https://www.patreon.com/rehashpodcast⁠Intro and outro song by our talented friend Ian Mills:⁠https://linktr.ee/ianmillsmusicOur Sponsors:* Check out Mood and use our code REHASH for a great deal: https://mood.comAdvertising Inquiries: https://redcircle.com/brands

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