Habits and Hustle

Midlife is not subtle. You’re disciplined, productive, training harder than ever, and still waking up at 4AM wired, gaining belly fat, and realizing the formula that used to work no longer does.

In this Habits & Hustle episode, I’m joined by Dr. Amy Shah to break down why cortisol is the real driver behind stubborn weight gain and 3AM wakeups and how too much intensity can backfire after 40. 

We also unpack her 30-30-3 Method and 4-3-2-1 Movement Framework so women can start a practical reset in just three days.

Dr. Amy Shah is a Double Board-Certified MD, Nutritionist, and New York Times Best Selling Author. She trained in internal medicine and immunology and studied nutrition at Cornell University. Amy is the author of I’m So Effing Hungry and I’m So Effing Tired, with Hormone Havoc forthcoming.

What’s Discussed


(02:26) Morning sunlight and short movement to stabilize cortisol


(04:07) Leaving 20% unscheduled to reduce stress load


(11:57) 3-5AM wake-ups and cortisol spikes


(13:02) Why intense workouts increase belly fat after 40


(18:10) The 4-3-2-1 workout framework for midlife women


(28:28) Alcohol, sugar, sitting, and stress as aging drivers


(44:48) Sleep as the most underrated anti-aging tool


(49:52) Gut health as a foundation for hormone balance

Thank you to our sponsors:

Rho Nutrition: Try Rho Nutrition today and experience the difference of Liposomal Technology. Use code JEN20 for 20% OFF everything at https://rhonutrition.com/discount/jen20.

Prolon: Prolon is offering listeners 30% off sitewide plus a $40 bonus gift when you subscribe to their 5-Day Program! Just visit https://prolonlife.com/JENNIFERCOHEN and use the code JENNIFERCOHEN to claim your discount and your bonus gift.

Therasage: Visit Therasage.com and use code JEN to get 15% off your order. Your skin deserves this level of care.

Air Doctor: Head to AirDoctorPro.com and use promo code HUSTLE to get UP TO $300 off today! AirDoctor comes with a 30-day money back guarantee, plus a 3-year warranty — an $84

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Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout.

Momentous: Ready to try supplements that actually do what they claim? Head to livemomentous.com and use code JEN for 35% off your first subscription. 

Manna Vitality: Try it now by using the code Jennifer20 at mannavitality.com.  

Amp fit If you’re ready to make consistency a habit without sacrificing your sanity, check out joinamp.com/jen. 

Find more from Jen: 

Website: https://jennifercohen.com

Instagram: @therealjencohen

Books: https://jennifercohen.com/books

Speaking: https://jennifercohen.com/speaking-engagement

Find more from Dr. Amy Shah:

Website: https://amymdwellness.com

Instagram: @dramyshah

Facebook: @drconfidential

Youtube: @dramyshah

Tiktok: @dramyshah

“Hormone Havoc” out February 24th: https://amymdwellness.com/pages/books

Endless scrolling doesn’t sharpen your thinking. You probably can’t remember 95% of what you just consumed, yet it still takes your time, attention, and even your money.

In this solo episode of Habits & Hustle, I share why I created The Habits & Hustle Book Club and what pushed me to build something that encourages completion instead of constant consumption. 

We break down how a clear deadline builds accountability, why finishing a book strengthens follow-through in other areas of your life, and how using those spare 10 to 20 minutes to read instead of scroll can improve your focus over time.

Tune in to learn how the book club works, what kinds of books we’re reading, and why finishing what you start changes more than just your reading list.

Sign up for free at https://www.jennifercohen.com/bookclub

What’s Discussed


(00:26) Why book clubs are trending again amid social media fatigue


(01:32) The polarization and comparison trap fueled by constant scrolling


(02:35) Why you don’t remember 95 percent of what you consume online


(03:26) The shift toward real connection and community through reading


(06:08) TikTok shopping, impulse buying, and algorithm-driven spending


(12:11) Using a finite reading deadline to build accountability and follow-through

Thank you to our sponsors:

Rho Nutrition: Try Rho Nutrition today and experience the difference of Liposomal Technology. Use code JEN20for 20% OFF everything at https://rhonutrition.com/discount/jen20.

Prolon: Get 30% off sitewide plus a $40 bonus gift when you subscribe to their 5-Day Program! Just visit https://prolonlife.com/JENNIFERCOHEN and use code JENNIFERCOHEN to claim your discount and your bonus gift.

Therasage: Head over to therasage.com and use code Be Bold for 15% off 

Air Doctor: Go to airdoctorpro.com and use promo code HUSTLE40 for up to $300 off and a 3-year warranty on air purifiers.

Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout.

Momentous: Shop this link and use code Jen for 20% off 

Manna Vitality: Visit mannavitality.com and use code JENNIFER20 for 20% off your order 

Amp fit is the perfect balance of tech and training, designed for people who do it all and still want to feel strong doing it. Check it out at joinamp.com/jen 

Find more from Jen: 

Website: https://jennifercohen.com

Instagram: @therealjencohen

Books: https://jennifercohen.com/books

Speaking: https://jennifercohen.com/speaking-engagement

We’ve been conditioned to believe that saying less is safer. But playing it safe costs trust, influence, stronger negotiations, and deeper relationships because the line between “too much” and meaningful connection is further out than we think.

In the latest episode of Habits & Hustle, I’m joined by author Leslie John to break down the exact tipping point where leader vulnerability backfires, why holding your cards close in negotiation weakens your leverage, and how pushing slightly past your comfort zone builds real authority.

Leslie John is the James E. Burke Professor of Business Administration at Harvard Business School and author of Revealing: The Underrated Power of Oversharing. Her award-winning research appears in top academic journals and media including The New York Times, The Wall Street Journal, and The Economist.

What’s Discussed


(04:00) Why oversharing feels risky but builds stronger relationships and influence


(06:31) The difference between emotional dumping and strategic vulnerability


(18:23) Disclosure flexibility and knowing when to reveal versus hold back


(20:55) Why long term relationships erode when partners stop sharing


(27:15) How strategic transparency increases trust and customer retention


(28:50) The most common negotiation mistake: leading with concealment


(34:03) Leader vulnerability and the tipping point where credibility drops


(41:01) Authenticity versus impulse and why emotional intelligence matters

Thank you to our sponsors:

Rho Nutrition: Try Rho Nutrition today and experience the difference of Liposomal Technology. Use code JEN20 for 20% OFF everything at https://rhonutrition.com/discount/jen20.

Prolon: Get 30% off sitewide plus a $40 bonus gift when you subscribe to their 5-Day Program! Just visit https://prolonlife.com/JENNIFERCOHEN and use code JENNIFERCOHEN to claim your discount and your bonus gift.

Therasage: Head over to therasage.com and use code Be Bold for 15% off 

Air Doctor: Go to airdoctorpro.com and use promo code HUSTLE40 for up to $300 off and a 3-year warranty on air purifiers.

Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout.

Momentous: Shop this link and use code Jen for 20% off 

Manna Vitality: Visit mannavitality.com and use code JENNIFER20 for 20% off your order 

Amp fit is the perfect balance of tech and training, designed for people who do it all and still want to feel strong doing it. Check it out at joinamp.com/jen 

Find more from Jen: 

Website: https://jennifercohen.com

Instagram: @therealjencohen

Books: https://jennifercohen.com/books

Speaking: https://jennifercohen.com/speaking-engagement

Find more from Leslie John:

Website: https://lesliekjohn.com

Instagram: @proflesliejohn

Youtube: @ProfLeslieJohn

X: @ProfLeslieJohn

Success at the highest level often hides a harder truth: discipline, sacrifice, and relentless pressure can coexist with loneliness, self doubt, and burnout. When winning becomes routine and falling is inevitable, mental toughness is no longer optional, it is survival.

We dive deeper into this in the Habits & Hustle with Lindsey Vonn. We also chat about building resilience through failure, the real cost of elite performance, and redefining identity after retirement.

Lindsey Vonn is an American former World Cup alpine ski racer on the US Ski Team. She won four World Cup overall championships and ranks third among female skiers behind Annemarie Moser Proll and Mikaela Shiffrin, with three consecutive titles in 2008, 2009, and 2010, plus another in 2012.

What’s Discussed


(05:48) Talent, work ethic, and the role of family in building drive


(12:22) Early elite training and the mental toughness it demands


(26:03) Career ending injuries and mental health after retirement


(29:59) A pro athlete’s daily training balance of endurance, strength, and recovery


(39:31) Entrepreneurship and social media’s mental toll


(47:24) Red light therapy, recovery tools, and what actually helps injuries


(53:45) Daily routines that support long term health


(1:02:09) Building resilience and confidence through the Lindsey Vonn Foundation

Thank you to our sponsors:

Rho Nutrition: Try Rho Nutrition today and experience the difference of Liposomal Technology. Use code JEN20for 20% OFF everything at https://rhonutrition.com/discount/jen20.

Prolon: Get 30% off sitewide plus a $40 bonus gift when you subscribe to their 5-Day Program! Just visit https://prolonlife.com/JENNIFERCOHEN and use code JENNIFERCOHEN to claim your discount and your bonus gift.

Therasage: Head over to therasage.com and use code Be Bold for 15% off 

Air Doctor: Go to airdoctorpro.com and use promo code HUSTLE40 for up to $300 off and a 3-year warranty on air purifiers.

Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout.

Momentous: Shop this link and use code Jen for 20% off 

Manna Vitality: Visit mannavitality.com and use code JENNIFER20 for 20% off your order 

Amp fit is the perfect balance of tech and training, designed for people who do it all and still want to feel strong doing it. Check it out at joinamp.com/jen 

Find more from Jen: 

Website: https://jennifercohen.com

Instagram: @therealjencohen

Books: https://jennifercohen.com/books

Speaking: https://jennifercohen.com/speaking-engagement

Find more from Lindsey Vonn:

Website: https://lindseyvonn.com

Instagram: @lindseyvonn

Youtube: @LindseyVonn

TikTok: @lindseyvonn

Lindsey Vonn Foundation: https://lindseyvonnfoundation.org

Success isn’t built by playing it safe or trying to do everything at once. This episode breaks down why obsession, discipline, and committing fully to one craft are often the real difference between stalled ideas and lasting success.

We dive deeper into this in the Habits & Hustle with Anastasia Soare. We also talk about why balance is overrated, how discipline beats talent, and what it actually takes to build a category from nothing.

Anastasia Soare is the founder and CEO of Anastasia Beverly Hills. She is a self-made entrepreneur known globally as the Queen of Eyebrows and built her career as an esthetician working with clients including Oprah Winfrey and Michelle Obama. She founded Anastasia Beverly Hills in 1997 and has been featured in outlets including The Wall Street Journal, Vogue, Allure, Harper’s Bazaar, People, and Entertainment Tonight.

What’s Discussed


(04:06) Immigrating from Romania and why survival shaped her work ethic


(07:24) Using the golden ratio to design brows and build a beauty category


(15:21) Solving real customer problems before building products or scaling


(19:33) Obsession, discipline, and competing with yourself instead of others


(29:12) Why opportunity only matters when preparation is already in place


(32:17) Simplifying contouring so everyday consumers can actually use makeup


(38:14) Firing her daughter and why earned authority matters in leadership


(41:48) Rejecting balance and embracing obsession to build something lasting

Thank you to our sponsors:

Rho Nutrition: Try Rho Nutrition today and experience the difference of Liposomal Technology. Use code JEN20for 20% OFF everything at https://rhonutrition.com/discount/jen20.

Prolon: Get 30% off sitewide plus a $40 bonus gift when you subscribe to their 5-Day Program! Just visit https://prolonlife.com/JENNIFERCOHEN and use code JENNIFERCOHEN to claim your discount and your bonus gift.

Therasage: Head over to therasage.com and use code Be Bold for 15% off 

Air Doctor: Go to airdoctorpro.com and use promo code HUSTLE40 for up to $300 off and a 3-year warranty on air purifiers.

Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout.

Momentous: Shop this link and use code Jen for 20% off 

Manna Vitality: Visit mannavitality.com and use code JENNIFER20 for 20% off your order 

Amp fit is the perfect balance of tech and training, designed for people who do it all and still want to feel strong doing it. Check it out at joinamp.com/jen 

Find more from Jen: 

Website: https://jennifercohen.com

Instagram: http://instagram.com/therealjencohen  

Books: https://jennifercohen.com/books

Speaking: https://jennifercohen.com/speaking-engagement

Find more from Anastasia Soare:

Instagram: https://instagram.com/anastasiasoare

Facebook: https://facebook.com/AnastasiaSoare

Anastasia’s New Book: https://raisingbrowsbook.com