Optimal Work Daily - Career, Productivity and Entrepreneurship

• 1735: Should You Use Clickbait to Get People to Read Your Stuff by Margo Aaron of That Seems Important

  Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1735: Margo Aaron unpacks the psychology behind clickbait headlines, revealing why they’re so irresistible and why that matters. She explores the tension between ethical marketing and effective persuasion, challenging creators to consider how attention is earned and what it costs. Read along with the original article(s) here: https://www.thatseemsimportant.com/marketing/clickbait-headlines/ Quotes to ponder: "Clickbait works because it leverages your need to complete the story." "You don’t actually want to be tricked, but you do want to be teased." "It’s easy to be morally righteous when you’re not trying to get people to read your stuff." Episode references: Buzzfeed: https://www.buzzfeed.com/ Upworthy: https://www.upworthy.com/ The Atlantic article on clickbait: https://www.theatlantic.com/technology/archive/2014/05/the-early-history-of-clickbait/361850/ Contagious by Jonah Berger: https://jonahberger.com/books/contagious/ Learn more about your ad choices. Visit megaphone.fm/adchoices

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• 1734: Four Tips for How To Become More Consistent AND Tips on How To Continue Growing Your Business by Chalene Johnson

  Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1734: Chalene Johnson shares practical strategies to overcome inconsistency and stay committed to your goals, from embracing discipline over motivation to redefining your identity. She also dives into how entrepreneurs can foster long-term business growth by shifting focus from hustle to intentional structure and scalability. Read along with the original article(s) here: https://www.chalenejohnson.com/four-tips-for-how-to-become-more-consistent/ & https://www.chalenejohnson.com/tips-on-how-to-continue-growing-your-business/ Quotes to ponder: "Motivation is fleeting. What you really need is discipline and a system." "You’ll be amazed at how your identity begins to shift when you start showing up for yourself consistently." "Your business cannot grow if you are always operating in hustle mode." Episode references: Clockwork by Mike Michalowicz: https://mikemichalowicz.com/books/clockwork The Slight Edge by Jeff Olson: https://www.amazon.com/Slight-Edge-Turning-Disciplines-Happiness/dp/1626340463 Trello: https://trello.com/ Slack: https://slack.com/ Notion: https://www.notion.so/ Google Calendar: https://calendar.google.com/ Atomic Habits by James Clear: https://jamesclear.com/atomic-habits Learn more about your ad choices. Visit megaphone.fm/adchoices

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• 1733: [Part 2] Too Many Side Hustle Ideas - Here are 10 Questions to Help You Choose Your Best Option by Nick Loper

  Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1733: Nick Loper shares a step-by-step process to help aspiring entrepreneurs choose the right side hustle idea, one that's not only viable but energizing and personally aligned. You'll learn how to evaluate your options through a practical lens of skills, demand, lifestyle compatibility, and long-term motivation. Read along with the original article(s) here: https://www.sidehustlenation.com/side-hustle-idea-selection-process/ Quotes to ponder: "Your idea doesn't have to be perfect, just good enough to get started." "Pick something that energizes you, something you’d do even if you didn’t get paid." "The magic happens when your skills intersect with what people are already spending money on." Episode references: StrengthsFinder 2.0: https://www.gallup.com/cliftonstrengths/en/253715/strengthsfinder.aspx Learn more about your ad choices. Visit megaphone.fm/adchoices

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• 1732: [Part 1] Too Many Side Hustle Ideas - Here are 10 Questions to Help You Choose Your Best Option by Nick Loper

  Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1732: Nick Loper outlines a practical 7-step framework to help aspiring entrepreneurs choose the right side hustle with clarity and confidence. By narrowing down ideas through filters like skill, interest, market demand, and scalability, listeners can avoid decision paralysis and pursue ventures that align with both personal and financial goals. Read along with the original article(s) here: https://www.sidehustlenation.com/side-hustle-idea-selection-process/ Quotes to ponder: "Every side hustle starts with an idea, but not every idea is worth starting." "I’ve found that some sort of decision-making framework makes the process a whole lot easier." "The more filters an idea passes through, the more confident you can be moving forward with it." Episode references: The E-Myth Revisited by Michael E. Gerber: https://www.amazon.com/E-Myth-Revisited-Small-Businesses-About/dp/0887307280 The Lean Startup by Eric Ries: https://www.amazon.com/Lean-Startup-Entrepreneurs-Continuous-Innovation/dp/0307887898 Start with Why by Simon Sinek: https://www.amazon.com/Start-Why-Leaders-Inspire-Everyone/dp/1591846447 Learn more about your ad choices. Visit megaphone.fm/adchoices

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• 1731: 5 Reasons Why You Need a Signature Product by Paul B. Evans with Goins Writer

  Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1731: Paul B. Evans outlines a clear path to creating a profitable, standout offer by building a “signature product” that aligns with your strengths and solves a specific problem for your audience. Instead of chasing trends or offering endless content, he encourages creators to focus on a single, transformational solution that defines their brand and builds lasting impact. Read along with the original article(s) here: https://goinswriter.com/signature-product/ Quotes to ponder: "Your signature product is the single solution you become known for." "You don’t need more stuff. You need more focus." "When you have one core product, you simplify your business and magnify your impact." Episode references: Start With Why: https://simonsinek.com/product/start-with-why/ The Dip: https://www.amazon.com/Dip-Little-Book-Teaches-Stick/dp/1591841666 Platform University: https://platformuniversity.com The War of Art: https://www.amazon.com/War-Art-Steven-Pressfield/dp/1936891026 Learn more about your ad choices. Visit megaphone.fm/adchoices

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