INspired INsider Podcast

Ben Edmond is the Founder and CEO of Connectbase, a company that helps telecom, cable, and managed service providers buy and sell network services more efficiently through a digital platform. Under his leadership, Connectbase powers over 4 million quotes each month and serves nearly every major operator across North America and Europe. Prior to Connectbase, Ben served as CRO at Global Capacity, where he led the company's customer go-to-market strategy and execution. With over 25 years in telecom, fiber, and networking, he is known for modernizing connectivity commerce and reducing transaction friction.
In this episode…
The connectivity industry depends on thousands of providers, yet transactions are still slowed by manual processes, disconnected systems, and limited visibility. As demand for faster connectivity grows, how can businesses better match supply and demand in real time?
Ben Edmond, a telecom industry veteran and entrepreneur, shares that the key to reducing friction is digitizing how connectivity services are bought and sold. He explains that bringing real-time data, automation, and visibility into the process enables providers to make faster, more accurate decisions. By aggregating information across thousands of network operators, his platform removes long-standing inefficiencies in how connectivity is sourced and delivered. The result is a more connected ecosystem where buyers and sellers can transact with greater speed, confidence, and efficiency. Drawing from decades in the telecom industry, he also emphasizes the importance of solving deep operational pain points to drive meaningful innovation.
In this episode of the Inspired Insider Podcast, host Dr. Jeremy Weisz sits down with Ben Edmond, Founder and CEO of Connectbase, to discuss how digital innovation is transforming the connectivity industry. They explore building a platform that streamlines network transactions, lessons from bootstrapping and scaling a tech company, and how AI is improving operational efficiency. Ben also shares insights on industry relationships, conferences, and ecosystem collaboration.

Jon Schumacher is the Head Webinar Guy at JonSchumacher.com, where he helps coaches, consultants, and companies attract and enroll more clients through webinars and online sales systems. He specializes in "call-booking webinars" that convert audiences into qualified sales conversations using a structured, trust-based framework. Jon has hosted more than 400 webinars, generating millions in client revenue for himself and his clients, and he also hosted the Webinar Mastery Summit. His work focuses on turning complex marketing systems into repeatable processes that consistently fill calendars with sales calls.
In this episode…
A webinar can do more than educate an audience — it can create trust, move prospects closer to a decision, and open the door to meaningful sales conversations. But what separates a webinar that simply shares information from one that consistently gets qualified people to book calls?
Jon Schumacher, a webinar strategist who has helped thousands of professionals improve their online presentations, says the key is building a call-booking webinar that pre-sells, persuades, and earns trust before the call to action. He highlights the importance of framing the opportunity around audience desires, difficulties, and discovery before addressing objections. Instead of overwhelming prospects with information or rushing into a pitch, Jon recommends using contrast content, value-added registration bonuses, and a clear next step that feels logical and helpful. The result is a webinar experience that gives high-value prospects enough clarity and confidence to schedule a conversation.
In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz sits down with Jon Schumacher, Head Webinar Guy at JonSchumacher.com, to discuss how to build webinars that convert trust into sales calls. Jon breaks down webinar promotion, registration bonuses, the three D's framework, objection handling, and replay follow-up. He also shares how AI agents help create webinar and sales assets.

Travis Cody is the Founder of Bestseller By Design, where he helps founders, consultants, and experts turn their knowledge and experience into bestselling books. With a background in Hollywood screenwriting, copywriting, and journalism, he is the author of 19+ books and has worked with leading marketers, including Russell Brunson and Brian Kurtz. He has helped clients achieve #1 Amazon rankings and raise millions in funding through strategic storytelling and publishing. Travis is also known for his creative approach to relationship-building, direct response marketing, and his perspective on the ethical use of AI in writing and publishing. 
In this episode…
Breaking into a new industry is often a mix of strategy, persistence, and relationships. While skills and credentials matter, real opportunities usually come through trust and connections built over time. How do entrepreneurs and creators establish credibility and grow meaningful relationships from the ground up?
According to Travis Cody, a writer and publishing strategist, breaking into new spaces requires a mix of persistence, creativity, and relationship-driven thinking. He explains that real breakthroughs often come from showing up consistently, taking unconventional action, and building genuine connections rather than relying on traditional gatekeeping systems. He highlights how combining storytelling with direct response principles can open doors that credentials alone cannot. Travis also emphasizes that humility and willingness to learn in new environments can accelerate trust and opportunity. Together, these approaches allow creators to stand out and build lasting influence even in highly competitive industries.
In this episode of the Inspired Insider Podcast, host Dr. Jeremy Weisz sits down with Travis Cody, Founder of Bestseller By Design, to discuss breaking into new industries through relationships, storytelling, and marketing strategy. They explore how Travis transitioned from screenwriting to publishing success, how creative outreach builds credibility, and how AI can be used ethically in writing. He also shares insights on direct response marketing and building authority through books.

Enrico Palmerino is the Founder and CEO of Botkeeper, an AI-powered bookkeeping automation platform that helps accounting firms streamline and scale client accounting services. Under his leadership, Botkeeper developed Infinite, its core AI-powered platform for accounting firms, which was later acquired by Xendoo. Enrico leads Botkeeper's mission to help accounting professionals automate manual tasks, improve accuracy, and build more scalable practices. He previously co-owned SmartBooks and co-founded ThinkLite, and he also serves on the board of Fidelity Bank, has advised Geisel Software, and is an investor and advisor to several tech companies. 
In this episode…
AI is transforming accounting, but the biggest shift is not just faster software — it is a new way for firms to serve clients, manage capacity, and stay competitive. As demand for bookkeeping rises and accounting talent becomes harder to find, how can firms use automation without sacrificing trust, accuracy, or control?
Enrico Palmerino, a serial entrepreneur and accounting technology innovator, believes AI should help firms scale their expertise rather than replace it. He highlights how Botkeeper evolved from solving his own bookkeeping pain points into a platform that helps accounting firms automate categorizations, reconciliations, journal entries, document workflows, and practice visibility. By moving from direct SMB services to a firm-focused model, Botkeeper gave accountants a way to improve margins, reduce manual work, and support more clients without overloading their teams. Enrico also explains why adoption depends on trust, showing firms that AI can strengthen client service while preserving ownership of the relationship.
In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz sits down with Enrico Palmerino, Founder and CEO of Botkeeper, to discuss AI, automation, and the shift in accounting firms. Enrico explains Botkeeper's move from SMBs to firms, how AI improves bookkeeping workflows, and why the Xendoo acquisition accelerated its roadmap. He also shares advice on pricing, profitability, and entrepreneurship.

Jon Ferrara is the Founder and CEO of Nimble, a CRM company that helps businesses build and manage relationships through modern contact and relationship management tools. A pioneer in the CRM industry, he previously co-founded GoldMine Software, one of the earliest CRM platforms for small and mid-sized businesses. He has helped grow Nimble into a widely used platform with integrations across tools like Microsoft 365 and Google Workspace, as well as a strong presence in the Microsoft partner ecosystem. Jon is also known for his focus on authentic relationship-building, blending AI with human connection, and his journey toward purpose-driven leadership.
In this episode…
Managing business relationships today is a balance between efficiency and authenticity. While automation tools improve workflows, they can also make interactions feel impersonal. How can professionals use technology to grow relationships without losing the human connection?
For Jon Ferrara, a CRM pioneer, building strong business relationships requires shifting away from systems focused only on pipelines and reporting and instead prioritizing tools that support real human connection. He explains that effective relationship management happens when contact records are automatically enriched from sources such as email and LinkedIn, allowing users to focus more on engagement than manual entry. He highlights the importance of making relationship-building accessible to everyone in an organization, not just sales teams. This approach helps businesses stay organized while still being deeply personal in their outreach. He also emphasizes blending AI with intentional human actions to build trust and long-term relationships.
In this episode of the Inspired Insider Podcast, host Dr. Jeremy Weisz sits down with Jon Ferrara, Founder and CEO of Nimble, to discuss building technology that supports authentic relationship management. They explore why most CRMs fail at true connection, how AI can enhance — not replace — personalization, and how Nimble makes relationship-building easier across teams. Jon also shares lessons on service-driven business and personal resilience.