You Don’t Know Peanuts - The Untold Stories

For the final episode of this season of You Don’t Know Peanuts, hosts Melissa and Damian talk with content creators Thalia (@milkyyoats) and Melissa (@snoopylovinggal) to discuss why Gen Z is just so taken with Snoopy (specifically with a puffer coat)!

Melissa and Damian speak with Liz Conyngham, the former brand director of Peanuts Worldwide to learn more about the process of licensing; working with Sparky, and how products featuring Snoopy and the Peanuts gang end up on the shelves of our stores.

Dan Lambe, CEO of the Arbor Day Foundation, joins the podcast to discuss the longstanding partnership with the Peanuts brand, as well as the 50th anniversary of the classic special, It’s Arbor Day, Charlie Brown.

Melissa and Damian chat with Darren Irby from the American Red Cross to talk about the multiple campaigns that Peanuts and the nonprofit have teamed up for; the Gen Z turnout, and why Snoopy and the Peanuts gang were the right choice for a collaboration.

Melissa and Damian kick off this new season with a conversation with Chris Bracco, the executive vice president creative director of the Charles M. Schulz studio, who dives into all things Peanuts in the world of watches. The trio discusses the partnerships with brands such as Omega, Timex, and Bamford; the process of designing and approving product, and how the Apple Watch faces came to be.