The Marketing Millennials

Community isn’t a buzzword, it’s one of the most powerful growth engines in Marketing. And if you’re not building one, you’re already behind.

Daniel sits down with Chanel Clark, founder of The Marketing Club, to unpack how she accidentally turned one LinkedIn post into a community of over 15,000 Marketers across Australia and New Zealand.

From growing a Slack group into real-life events, to keeping engagement high as the community scales, to figuring out when (and how) to start charging, Chanel shares the behind-the-scenes playbook for building something people genuinely want to belong to.

They also dive into why community is an owned channel, what makes events actually valuable, and why the future of Marketing is human connection - both online and IRL.

If you’re a marketer who wants to build deeper relationships, stronger networks, and a brand people rally around, this is the episode for YOU.

Customer.io helps brands turn data into personalized messages that actually connect, across email, SMS, and beyond. Learn more at customer.io/tmm.

Follow Chanel:

LinkedIn: https://www.linkedin.com/in/chanel-clark/

Follow Daniel:

LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing/

Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

The Super Bowl isn’t the finish line. It’s the starting point.

Daniel sits down with Doug VandeVelde, Chief Growth Officer at WK Kellogg, to break down why Raisin Bran is making a Super Bowl appearance and why fiber is the next big cultural and consumer shift in health.

From spotting early consumer signals, to turning a Super Bowl ad into a year-long growth strategy, to choosing William Shatner as the face of the campaign, Doug unpacks how legacy brands stay relevant at the biggest stage in marketing.

They also dive into what success actually looks like beyond the Big Game, how Kellogg integrates marketing, product, and distribution under a growth lens, and why transparency is the marketing hill Doug would die on.

If you’re a marketer curious how iconic brands evolve, spot trends early, and turn attention into long-term growth, this is the episode for YOU. 

Follow Phill:

LinkedIn: https://www.linkedin.com/in/doug-vandevelde/

Follow Daniel:

LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing/

Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

AI is everywhere, but most Marketers still don’t know what to actually do with it beyond asking for subject lines.

Jay and Daniel break down the real AI tools they’re using day to day to write faster, create decks, edit video, spin up ad creative, and even build entire business ideas without knowing how to code.

They explain why Claude is the best for writing and tone, how Gamma can generate stunning presentations in minutes, why Descript is a cheat code for video and podcast editing, and how Replit makes “vibe coding” a real superpower for marketers.

And, how is Google moving in the AI age? Get ready because Gemini and Nano Banana are about to be in your toolkit. 

If you want the real marketing AI stack for 2026, this is the episode for you.

Follow Jay:

LinkedIn: https://www.linkedin.com/in/schwedelson/

Podcast: Do This, Not That

Follow Daniel:

YouTube: https://www.youtube.com/@themarketingmillennials/featured

Twitter: https://www.twitter.com/Dmurr68

LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing

Sign up for The Marketing Millennials newsletter:

https://themarketingmillennials.com/

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: https://workweek.com/

Some of the hardest marketing problems aren’t about selling, they’re about changing behavior and building trust. And very few brands get that right.

Daniel talks with Meiling Tan (former founding Head of Marketing at Waymo and now VP of Brand and Go-To-Market at Care.com) to break down how to market products people are initially afraid of, including self-driving cars to caregiving.

From challenging the status quo of human driving, to reframing safety as the core problem, to building trust before talking about features, Meiling shares how Waymo helped people go from “That’s scary” to “How did we ever live without this?”

They also break down:

- What it really takes to build a brand from scratch

- How to lead a successful rebrand

- Why brand must be deeply tied to product experience

- How marketers need to think like business leaders to drive real impact

If you’re a Marketer working on adoption, trust, or category creation, this is the episode for YOU.

Follow Meiling:

LinkedIn: https://www.linkedin.com/in/meilingt/

Follow Daniel:

LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing/

Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

B2B Marketing shouldn’t be boring. And if your brand isn’t building a world people want to step into, you’re already falling behind.

Daniel talks with Marissa Kraines, VP and Head of Marketing at Webflow, about how world building, humor, and human-first storytelling are reshaping modern B2B Marketing.

From creating Webflow’s breakout “AI Guy” character, to why brand matters more than ever in an AI-powered search world, Marissa shares how B2B brands can stand out in feeds dominated by cats, babies, and memes.

They also dive into measuring brand beyond clicks, using AI as a creative partner (not a shortcut), and why human-to-human Marketing is the hill Marissa would die on.

If you’re a Marketer who wants to push B2B beyond features and funnels (and actually make people care) this is the episode for YOU.

Follow Marissa:

LinkedIn: https://www.linkedin.com/in/marissakraines/

Follow Daniel:

LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing/

Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com