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The Fitness Entrepreneur Podcast

Phil Graham
The Fitness Entrepreneur Podcast
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  • Daily Move to Beat Ozempic and AI
    Binging Podcasts Won’t Make You Rich. Execution Will. Let’s Build Your Fitness Empire! Book a call with one of my coaches, get a plan, and start scaling. https://fitness-entrepreneur.com/podcasts/?utm_source=podcast&utm_medium=description&utm_campaign=daily-move-to-beat-ozempic-and-ai Let’s be honest, running a fitness business isn’t all wins and high-fives. There are moments when the anxiety creeps in… when a client unexpectedly drops off, a sale falls through, or you catch yourself staring at the ceiling at 3am, wondering if you're really cut out for this. I know that emotional roller coaster all too well, and I’ve seen how easily it can derail even the most talented coaches. In this episode, I open up about the real pressures that come with growing a business, pressures most won’t admit they’re feeling. I break down why trying to do everything at once is setting yourself up to fail, and what it actually takes to build with purpose, resilience, and clarity. If you're in the thick of it right now, there’s something in here that’ll help you steady the ship and start moving forward with confidence.
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  • Overcoming Burnout and Building a Sustainable Fitness Business
    Binging Podcasts Won’t Make You Rich. Execution Will. Let’s Build Your Fitness Empire! Book a call with one of my coaches, get a plan, and start scaling. https://fitness-entrepreneur.com/podcasts/?utm_source=podcast&utm_medium=description&utm_campaign=overcoming-burnout-and-building-a-sustainable-fitness-business Making the leap from one-to-one coaching to a scalable model isn’t just about adding more clients, it’s about changing the way you think, lead, and structure your business. I know the stress that comes with trying to do it all yourself. There's endless check-ins, extreme burnout, and the nagging feeling that growth means even more hours. In this episode, I share what’s helped me and countless others break that cycle—how to build the right team, put the right systems in place, and move towards a coaching model that supports both your clients and your lifestyle. This isn’t theory—it’s what works when you’re ready to stop spinning plates and start scaling with purpose. If you're at that point where things need to change, give it a listen—and let me know what you take from it. Your feedback means a lot.
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  • The 5 Key Areas to Focus on When Your Coaching Business Hits a Slump
    Binging Podcasts Won’t Make You Rich. Execution Will. Let’s Build Your Fitness Empire! Book a call with one of my coaches, get a plan, and start scaling. https://fitness-entrepreneur.com/podcasts/?utm_source=podcast&utm_medium=description&utm_campaign=the-5-key-areas-to-focus-on-when-your-coaching-business-hits-a-slump   When client numbers drop, the first instinct is usually to chase more leads. I’ve been there too, but I’ve learnt that before you go looking for external fixes, you’ve got to check in with yourself first. In this episode, I walk through a strategic framework I use when things feel off-track. It starts with getting clear on your mission—the real backbone of your business. If that’s shaky, no amount of lead generation will fix it. Whether you're early in your journey or have years under your belt, the principles here will help you strengthen your foundations and move forward with more certainty. If this gives you something to think about—or act on—let me know. I’d love to hear how you’re applying it.
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  • The Art of Selling with Purpose in the Fitness Industry
    Binging Podcasts Won’t Make You Rich. Execution Will. Let’s Build Your Fitness Empire! Book a call with one of my coaches, get a plan, and start scaling. https://fitness-entrepreneur.com/podcasts/?utm_source=podcast&utm_medium=description&utm_campaign=the-art-of-selling-with-purpose-in-the-fitness-industry Sales calls used to make me feel awkward, like I was pushing something on someone who wasn’t ready. But over time, I realised that if you truly believe in what you’re offering, challenging someone to invest in themselves isn’t pushy—it’s leadership. In this episode, I unpack the real purpose of a sales call in the fitness industry. It’s not about pressure—it’s about helping someone make a decision that could change their life. From rebuilding confidence to giving someone structure and purpose, coaching goes far beyond sets and reps. And while not every conversation will lead to a sale, every call is a chance to lead with integrity and belief in what you do. If you’re looking to approach sales with more confidence and less hesitation, this one’s for you.
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  • The Truth About High Ticket Coaching and Sales Calls
    Binging Podcasts Won’t Make You Rich. Execution Will. Let’s Build Your Fitness Empire! Book a call with one of my coaches, get a plan, and start scaling. https://fitness-entrepreneur.com/podcasts/?utm_source=podcast&utm_medium=description&utm_campaign=the-truth-about-high-ticket-coaching-and-sales-calls   There’s a lot of noise out there about what’s right or wrong when it comes to pricing your coaching, especially when it comes to high-ticket offers. One of the biggest myths I see floating around is that charging premium rates somehow makes you a scammer. That mindset doesn’t just hurt your business—it holds the whole industry back. In this episode, I break down where those beliefs really come from, who’s pushing them, and why. I also share why relying on low-ticket pricing often leads to chasing volume and selling information over transformation. If you’re serious about building a business that delivers real results and real income, it’s time to re-evaluate the value you bring—and how you price it. If this challenges how you’ve been thinking about your own offer, I’d love to hear your thoughts—drop me a message and let’s open up the conversation.
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The Fitness Entrepreneur Podcast will teach you how to generate more money, impact and freedom with your fitness business. The show covers a wide range of important business topics from Marketing, Sales, Service Delivery, Team Building right through to Personal Productivity and Self-Development. The show is hosted by Phil Graham and often includes guest interviews with some of the world's most successful fitness entrepreneurs.
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