Jon Morrow is the founder of Smarter Blogger, one of the world's largest sites for writing and blogging. He's created 7 different courses with 7 figures in sales each.Episode Topics & Timestamps00:00 Finding Your Niche 04:03 Jon's story10:00 Building a Business from Scratch14:53 Strategies for Launching and Growing Your Brand20:03 Effective Email Marketing Techniques23:04 The Journey of Course Creation25:35 Framework for Information Products27:58 Structuring Coaching Programs30:08 Optimizing Course Structure for Success34:20 Evaluating Course Effectiveness with Scorecards37:10 Building Credibility and Trust41:39 Navigating Ethical Marketing PracticesLinks Mentionedhttps://smartblogger.com/Great video on Jon's story: How He Made $10M To Pay For Medical Bills7-figure course scorecard. Jon's email:
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