Convenience Matters

Whether its podcasts, digital or social media, great content communicates your brand. Hear how to leverage your content and become a stronger storyteller. Hosted by: Jeff Lenard About our Guest: Ben Nussbaum, NACS Publisher & Editor-in-Chief Ben has more than 25 years of experience in publishing, including starting USA Today's magazine program, which he grew into a multimillion-dollar-per-year business with more than 50 publications each year. Ben has been with NACS since 2023 and has been connected to the industry even longer. He worked at a Kum & Go in Iowa during college.

Henry takes us behind the scenes of our industry's biggest successes in the past 20 years, from debit swipe fee reform to enhancing the industry's image. Hosted by: Jeff Lenard About our Guest: Henry Armour, NACS President and CEO Henry has served as NACS president and CEO since 2005 after spending his entire career in the convenience and fuels retailing industry. On January 1, 2026, he will shift roles and lead international activities at NACS.

Henry shares the biggest focus areas that were top of mind for NACS during the past two decades. Hosted by: Jeff Lenard About our Guest: Henry Armour, NACS President and CEO Henry has served as NACS president and CEO since 2005 after spending his entire career in the convenience and fuel retailing industry. Beginning January 1, 2026, he will shift roles and lead international activities at NACS.

What separates a successful snack from the pack? Storytelling can be effective and important to sustaining a brand. Hosted by: Jeff Lenard About our Guest: Jason Liebig, Brand History Expert, Television Host Jason is a noted brand historian, consultant, television personality and speaker, known for his deep knowledge of consumer brands and behavior. In demand for his unique perspective and captivating storytelling, he's often referred to as "The Indiana Jones of Brands" due to his extensive archive and collection of vintage brand packaging, numbering at over 100,000 pieces.

As c-stores continue to be a preferred destination for prepared foods and beverages, retailers are paying more attention to flavors. We look at what's resonating with customers and how can different flavors -- whether "swicy" or "swalty" -- be used and combined. Hosted by: Jeff Lenard About our Guest: Amanda Baltazar, Retail & Hospitality Journalist Amanda is a journalist with 20-plus years of experience and expertise in foodservice, beverages, restaurants/bars and overall retail. She covers everything from operations to how to staff a c-suite.