Marketing Over Coffee Marketing Podcast

Proving the Advantage that Marketing Creates In this Marketing Over Coffee: Talking with PWC’s Ian Kahn and Samrat Sharma at Salesforce Connections! Direct Link to File Samrat Sharma (Strategy, PwC) and Ian Kahn (Principal, Customer & Commercial Excellence Platform Leader, PwC) at Connections Samrat has over 20 years as a strategist – now working at […]

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In this Marketing Over Coffee: Learn why this is the end of the listicle, Fable is back, tire inflators win, and more!! Direct Link to File #3 in Malawi New Claude – Fable is back! Opus 4.8, Haiku 4.5, Sonnet 5 Using Gemma 4 for deep research to save on tokens The World Cup’s Great […]

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In this Marketing Over Coffee: The CMO Agentforce Applications talks about everything Agentic, Marketing Guilds, Data Quality and more! Direct Link to File Starting out by hanging with the cool Aunt who works at Apple IBM to LivePerson to Salesforce The Classic IBM training ground, then off to launch Curiously Human at LivePerson Reinventing everything […]

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In this Marketing Over Coffee: Learn why an AI gets taken offline, how agentic features change SaaS, getting better business travel food, and more!! Direct Link to File Fable gets pulled? Claude to Haiku to Sonnet to Opus Is Fable that much better by eating a lot more tokens? New York’s Synthetic Performer Disclosure Law and California SB-942 […]

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In this Marketing Over Coffee: Changing how healthcare is delivered, going all int on Data 360, AI, and more!! Direct Link to File Starting out on the medical path toward doctor The bubble popping Neilson Netratings Database marketing led to running the frequent flyer program Over to UPS His 6th Salesforce implementation The culmination of […]

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