Grow your video business by increasing your profits and keeping your sanity all without losing your creativity! Learn how to create a system. Be inspired by fil...
424. Making Videos That Actually Move People with Katie Quesada
Storytelling consultant Katie Quesada breaks down why polished perfection isn't always the answer in video content, and how to create stories that actually move people to take action. She shares practical frameworks for helping people tell better stories and why those raw, behind-the-scenes moments often create deeper connections than highly produced content. Key Takeaways If you want to make someone do something, you have to make them feel something - and stories are the best way to do that Raw, behind-the-scenes content often performs better than polished pieces because it feels more authentic Don't hold back your story - it might be exactly what someone else needs to hear About Katie Quesada Katie is an acclaimed speaker and consultant who is deeply passionate about the art of storytelling. Katie has recently worked with top brands like Zillow, United Healthcare, American Eagle Outfitters (and more!) to ignite their story for more effective communication, high trust within teams, and increased sales. Katie and her husband Danny live with their two daughters in Orange, CA. They spent two years living in a 180 sq ft tiny home and believe that stories are better than stuff. In This Episode 00:00] Welcome to the show! [06:41] Meet Katie Quesada [13:51] Measuring ROI In Video [21:11] 4 Part Workshop [25:02] Helping Others Tell Their Story [29:22] Behind The Scenes [38:10] Connect with Katie [39:36] Outro Quotes "People who choose not to tell their story are choosing to leave out someone else's survival guide... you're literally leaving a map off the table." - Katie Quesada "If you want to make someone do something, you have to make them feel something. We are overwhelmed with noise, facts, ideas, theories, data. We're all drowning in it." - Katie Quesada Guest Links Find Katie Quesada online Get The Three C's of Storytelling free Find out more about Story School Follow Katie Quesada on Instagram Connect with Katie Quesada on LinkedIn Links Find out more about 10xFILMMAKER Join the Grow Your Video Business Facebook Group Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes
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41:30
423. Why Your Creative Business Should Evolve with You with Mike Brennan
Artist and creative strategist Mike Brennan opens up about the journey of building a business that aligns with who you are, even as that changes over time. He shares powerful insights about avoiding creative burnout, finding fulfillment outside of client work, and giving yourself permission to evolve. Key Takeaways Give yourself permission to evolve - what worked for you years ago might not be what's right for you now Have creative outlets separate from your paid work to avoid burnout and keep your passion alive Focus on building a business that aligns with who you are today, not who you used to be About Mike Brennan Mike Brennan, author of Make Fun a Habit: The Creative PLAYbook for Making Life and Work Fun Again, isn't your typical Creative Consultant and Communicator; he's a passionate advocate for reigniting the lost art of fun and creativity. Mike's expertise goes beyond the pages of his book. He's helped renowned clients like Heineken and Chase Bank infuse creativity, innovation, and fun into their work. His art graces prestigious spaces like the Ronald McDonald House and the I.D.E.A. Museum in Mesa, Arizona. What sets Mike apart is his commitment to helping individuals and organizations harness the transformative power of creativity. With a unique Daily Creative Habit process honed over a decade, he empowers people to seamlessly integrate innovation into their routines, making life and work more vibrant and fulfilling. Through his words, art, actions, and unwavering dedication to the cause, Mike inspires us all to make fun not just a habit but a way of life. In This Episode [00:00] Welcome to the show! [07:10] Meet Mike Brennan [14:31] Creativity in Entrepreneurship [16:03] Listening To Yourself [23:11] Having a Creative Balance [44:05] Connect with Mike [45:45] Outro Quotes "We're not these segmented beings like we like to say - I'm at work and I'm at home, I'm playing and I'm doing client work. Recognizing that and embracing that is key for having a healthier creative balance in our lives." - Mike Brennan "Don't try to emulate somebody else's journey... do the best with what you have before you. That's why I come back to listening to yourself, getting alignment, getting clarity because you're the only one who's responsible for you." - Mike Brennan Guest Links Find Mike Brennan online to take the Creative Archetype quiz & listen to the Creative Chats podcast Follow Mike Brennan on Instagram | Twitter | Facebook | YouTube Connect with Mike Brennan on Instagram Links Find out more about 10xFILMMAKER Join the Grow Your Video Business Facebook Group Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes
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46:25
422. Going From Solo Filmmaker to Studio Owner with Ryan Blaske
Freelance filmmaker Ryan Blaske opens up about his journey from one-man-band to building a production studio, sharing his passion for documentary storytelling and desire to scale without sacrificing quality. He talks candidly about dealing with burnout and his exciting plans to grow Blaske Studio while staying true to the work he loves. Key Takeaways You don't need employees to start operating like a studio - begin by building a reliable network of contractors and freelancers Focus on what you do best and delegate the rest - whether that's editing, project management, or admin work When scaling up, prioritize working with people who are reliable and have good attitudes - being on time and having a positive mindset are half the battle About Ryan Blaske Creativity has always been important to Ryan. A passion for creating something beautiful, combined with naturally occurring incredible moments, led him to a fascination with videography and photography. He wanted to tell a story with his work that connects with people in a special way—a way that will be remembered for years to come. He specializes in documentaries, music videos, and commercial work nationwide. In This Episode [00:00] Welcome to the show! [03:53] Meet Ryan Blaske [04:38] Freelance Filmmaking [08:31] Ryan's Journey To Filmmaking [16:41] Freelancer To Studio Owner [24:10] Freeing Up Your Time [28:29] Attitude Is Everything [32:46] Connect with Ryan [33:47] Outro Quotes "I don't want to be in a position where I'm constantly burning out, then kind of catching back up and then burning out again. I think I would want some kind of system where I can take on all these requests but I'm not just being flooded." - Ryan Blaske "If you're in this freelance world, you are your own boss, so there's not a lot of rules. So try things out, take chances, and believe in yourself that you can take on these big projects and pitch really fun, creative ideas." - Ryan Blaske Guest Links Find Ryan Blaske online Find Ryan Blaske on Instagram Find Blaske Studio on Instagram Links Find out more about 10xFILMMAKER Join the Grow Your Video Business Facebook Group Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes
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35:13
421. The Personal Branding Data That Will Change Your Business with Jeremy Weber
Brand Builders Group's Jeremy Weber reveals compelling research about the impact of personal branding on business growth and provides a practical framework for building authority without getting distracted from your core business. He shares how to strategically position yourself as an expert while maintaining focus on your primary revenue streams. Key Takeaways Focus on building your personal brand as an extension of your business, not a separate entity Start with one-to-one work before scaling to one-to-many and then many-to-one Create content that teaches subsets of your proven process to attract ideal clients Niche down to become known as the expert in one specific area before expanding About Jeremey Weber Jeremy Weber is a founding member and senior strategist at Brand Builders Group. Over his 17+ year career, he has founded, sold and helped to grow multiple companies. His work as a personal brand strategist has supported New York Times bestselling authors, viral TED speakers, celebrity influencers, a Shark Tank investor, and 7+ figure entrepreneurs across many industries. As a founding member and senior leader within Brand Builders Group, he’s supported the launch and growth of one of the fastest growing personal brand strategy firms in the world. His work has spanned leading a team of 25+ strategists, overseeing the platform supporting 700+ personal brands, and managing the company’s global partner network. As a thought leader in the industry, he has spoken to audiences of 15,000+ and sat on the advisory board of global companies. In his current role, Jeremy is blending his technical and entrepreneurial expertise to support the expansion of the company’s book launch service offerings. Through a track record of selling hundreds of thousands of books and 15+ Wall Street Journal and New York Times bestsellers, we are helping our clients make a big positive impact on this world. In This Episode [00:00] Welcome to the show! [05:33] Meet Jeremy Weber [06:17] Having A Personal Brand [19:59] Reputation Formula [30:08] Content and Positioning [46:09] Having A Clear Audience [53:05] Connect with Jeremy [55:40] Outro Quotes "The number one reason that people fail is they're trying to do too many things for too many people... We have the saying diluted focus equals diluted results." - Jeremy Weber "If you're not focused enough on what you want to be great at, you're not seeing things that most people aren't even seeing." - Jeremy Weber "If you care about what you do and you're good at it, you're solving real problems for people that need a solution and their lives are better as a result of working with you." - Jeremy Weber Guest Links Find Jeremy Weber online Check out The Influential Personal Brand podcast Follow Jeremy Weber on Instagram Links Find out more about 10xFILMMAKER Join the Grow Your Video Business Facebook Group Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes
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56:48
420. Why Hustle Culture is Killing Your Business with Terry Weaver
Author and speaker Terry Weaver challenges conventional hustle culture wisdom and shares a more sustainable approach to building a successful business. He discusses why true success means defining it on your own terms and building intentional rest into your business model. Key Takeaways Success looks different for everyone - define it based on the life you actually want Build intentional seasons of rest into your business model Focus on creating genuine value and relationships instead of just moving money around Take at least one week off per quarter to truly disengage from work About Terry Weaver Terry Weaver is a speaker, author, event producer, podcaster, and ideapreneur whose passion is to see others live life alive; whether through helping others see their dreams become reality, traveling around the world challenging students to change the world, leading teams of people to do more together than they could alone, or hanging out with Mickey Mouse. With a background in the music business, Terry has helped creatives navigate the journey from the garage to the biggest stages in the world. Whether it’s getting to the stage of Grammys®, helping entrepreneurs with a six-figure product launch, or leading conversations with key thought leaders his mission is always the same to help leaders take what they are doing to the next level. In This Episode [00:00] Welcome to the show! [06:02] Meet Terry Weaver [15:33] Balancing AI In Your Business [21:58] Utilizing Riverside [23:29] Idea Generation [36:54] The Unhealthy Hustle [44:08] The Season For Hustle [55:22] Connect with Terry [56:08] Outro Quotes "Hustle's a season. Even through several of the things when a lot of people thought Gary Vaynerchuk was trying to convince us to be all hustle... there has to be balance." - Terry Weaver "When you know what you really care about, you also know who you care about helping. And when you start to know who you care about helping, you start to ask yourself, how can what I know help answer the question that's keeping them up all night?" - Terry Weaver "When I've been the most effective, I followed my rule of taking a week off, around a week off every quarter." - Terry Weaver Guest Links Find out what type of entrepreneur you are. Take the short quiz. Find Terry Weaver online Follow Terry Weaver on Instagram | Facebook | Twitter Links Find out more about 10xFILMMAKER Join the Grow Your Video Business Facebook Group Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Check out the full show notes
Grow your video business by increasing your profits and keeping your sanity all without losing your creativity! Learn how to create a system. Be inspired by filmmakers and creative professionals. Start elevating your video business to the next level. Learn more at https://studiosherpas.com/